Since graduating from the Royal College of Art in 2007 with an MA in Menswear and Accessories, James Long has fast become one of the most sought after new menswear talents in London. With a huge fan base ranging from Alister Mackie, Fashion Director of Another Man, Luke Day of Arena Homme Plus, and Lanvin"s Lucas Ossendriver praising James as his favourite young designer, James has certainly made his mark as the Menswear designer to watch.
Since debuting in February 2007 at London Fashion Week"s MAN show, the TOPMAN Fashion East initiative that supports new talent a show that introduced London Menswear to a new level of refinement, "according to Dazed and Confused. Since these early days James has gone on to become the NEW GEN MEN favourite, winning it"s first ever award, as well as glowing reviews from Style.com and Tim Blanks, thus cementing James Long . . . as the one to watch. "
His latest projects have included designing Tour costumes for Take That"s sell out Arena Tour: The Circus, as well as limited edition accessories for London institution Browns, and limited edition T Shirts for concept store Colette in Paris.
It is his instantly recognizable use of leather, print and denim and hardwearing utility wear that is key to the James Long aesthetic. Whilst working closely with Stylist Bryan McMahon, James Long has become one of the hottest tickets at LFW.
In 2011 The British Fashion Council (BFC) announced that three womenswear designers Henry Holland, Louise Gray and Mary Katrantzou and one menswear designer James Long, would receive Fashion Forward sponsorship for two consecutive seasons to show in London. James was the first menswear to receive support through this scheme.
For Fall 2012 designers are inspired by a wide range of influences, from the elaborate details of brocade and metallic gold embellishments to the dynamic mix of military chic and power pantsuits. Colo